Wonder Consulting helps CPG and retail leaders build practical AI capability that endures — grounded in nearly two decades of Procter & Gamble executive leadership and deep operational expertise in the industry.
Every concept is connected to the real work of CPG — across marketing, insights, innovation, planning, and commercial functions.
Engagements are designed for sustained behavior change and long-term organizational adoption — not short-term momentum that fades.
With nearly two decades leading P&G marketing and insights teams, Lauren brings firsthand operational expertise to every engagement.
Founder & Lead Consultant · Wonder Consulting
The GUIDE Framework is Wonder Consulting's proven method for prompting AI tools to get outputs that are actually useful in a business context.
Provide background, goals, and challenges before you start. "We're working on [project] for [audience], with the goal of [outcome]." Context is everything.
Assign a specific role that aligns with the task. The more specific the role, the more targeted and useful the output will be.
Break the task into clear, actionable steps for the model to follow. Tell it exactly "what I want you to do" — don't leave it to guess.
Specify the format, tone, and knowledge level you want. Share examples when you have them — examples dramatically improve quality.
End your prompt with: "Ask me three clarifying questions one by one before you answer." This simple habit consistently produces better results.
Get the one-page PDF you can keep on your desk and share with your team — so everyone starts getting better AI outputs immediately.
How to Prompt: GUIDE Framework — Wonder Consulting · 1-page PDF · Instant download
One page. No email required. Share freely with your team.
Always follow your company's AI policies and protocols. Never upload confidential information to non-approved tools.
Founder, Wonder Consulting · AI Advisor for CPG & Retail
Lauren transforms CPG and retail organizations from AI-curious to AI-proficient — driving measurable business results that last. She's trained and advised thousands of leaders across global enterprises, but what makes her different is what she brings to the room.
"The most effective AI training is rooted in industry context. Wonder Consulting exists to bring that depth to CPG and retail organizations — drawing on 20 years of firsthand operational experience."
As a former Procter & Gamble executive, Lauren spent nearly two decades leading marketing, consumer insights, and innovation teams. She's sat in the business reviews and felt the pressure of annual planning season. That experience means the training resonates immediately — and the adoption lasts.
Led marketing, consumer insights, and innovation across global brands
Recognized for outstanding contribution to AI go-to-market strategy
Named among the leading voices shaping AI adoption in business
Bachelor of Arts in Business · Based in Cincinnati, OH
From podcast appearances to deep-dive LinkedIn series — watch and read before you reach out.
Podcast appearance · Putting AI to Work
